Description

Fishman | Sunny and Rainy

Fishman brings the movement of the sea, ripples and waterdrops into its letterforms. Rainy retains more pronounced waterdrop details and expressive strokes; Sunny is simpler, offering an alternative for supporting text and screen use. Choose the style to suit the size and purpose of the typography.

Features
• Approximately 5,400 characters
Traditional Chinese, Latin letters, numerals and punctuation for use across different kinds of design.

• Two complementary styles
1. Rainy: expressive letterforms with a strong presence, suited to prominent display settings.
2. Sunny: simpler, more fluid strokes designed with smaller text and screen applications in mind.

Suggested applications

Rainy: expressive display settings

• Product design: food packaging and titles on cultural products.
• Book covers: a distinctive typographic presence.
• YouTube thumbnails: large, expressive titles.
• Event posters: prominent headlines.

Sunny: supporting text and screen use

• Music-video lyrics: a simpler treatment that works alongside the imagery.
• Small poster credits: a clean, restrained supporting voice.
• Short-video captions: a style intended for smaller screens.
• Smaller supporting text: test the actual size, line spacing and display conditions for print or digital use. Long passages require particular attention to reading comfort.

The thinking behind Fishman
• Two styles for different typographic roles
Sunny and Rainy offer different balances of expression and simplicity, allowing designers to select a style for the text at hand.

• From the sea to the stroke
Fishman takes its starting point from the maritime cultures of Taiwan and Hong Kong. Water and local experience inform details that were repeatedly drawn and adjusted.

• Choose for the application
The two styles bring different expressions to identities, packaging and digital media. The result still depends on the content, size and typesetting.

Purchasing and downloads
The paid edition is available to download after successful payment. Check the number of users and the licence scope before purchasing.

Fishman’s crowdfunding and design story
The original project introduction is retained below. Please refer to this product page for current availability and licensing.

Fishman — letterforms shaped by the sea.
A wave reaches the shore; a drop of ink enters the harbour. Hong Kong and Taiwan form the background to this design.
Waterdrop details bring a harbour-like vitality to the letterforms, carrying impressions of both places through written language.

In use

Licence scope

Permitted uses include the following:

One user, two devices
The 1–2–2 rule: one licensed user may download the two font files and install and use them on two digital devices.

A licence for each person who uses the fonts
For example, an advertising agency with four designers using the fonts needs four user licences. A company with 100 employees only needs six licences if six people will actually use the fonts.

Please pay particular attention to these restrictions:

Do not supply or share the font files
Remember the 1–2–2 rule. The licence may not be transferred, resold, sold, distributed, rented, lent, shared or sublicensed to an unlicensed third party.
One licensed user may download the two font files for installation and use on two devices.
When sending artwork to a printer, convert the text to outlines or supply an image. Do not pass the font files to a third party.

Do not embed the fonts in apps, websites or games
A webfont service is not currently included. For the platforms above, use text converted to outlines or images rather than uploading or embedding the font files.

For questions about the fonts or missing characters, please leave your contact details:

Terms and conditions

Please note the following terms:
• The paid Fishman edition purchased on this page permits commercial and non-commercial design use under a one-user, two-device licence. Each person who needs to install and use the fonts must purchase a licence.
• The free trial edition is for personal, non-commercial evaluation only. Commercial design requires the paid licence. The trial restrictions should not be confused with the paid licence offered on this page.
• You may not modify, republish or redistribute the fonts in any form.
• Any use not expressly covered by these terms requires the font creator’s prior written permission.
Downloading and installing Fishman signifies agreement to these terms of use.
Please read the terms before use and ensure that you comply with them. If you need clarification, contact moodmenfont@gmail.com or WhatsApp +852 5740 0790.
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For a licence covering uses outside this agreement, contact Moodmen Font at moodmenfont@gmail.com to agree on separate terms and fees.
Breach of any term will terminate the licence, and Moodmen Font reserves the right to seek damages.
Moodmen Font accepts no liability for damage or loss arising from use of the licensed fonts.
If a provision conflicts with applicable law, the remaining provisions remain valid and enforceable.